Beach on the Green

A photo of children playing at the beach on the green event hosted by Reimagine Redditch

Sandcastles, ice creams, deck chairs, buckets and spades, the sounds of seagulls: the centre pieces of a traditional summer at the seaside and all transported to the town centre for three days in July 2023. The sandy footprints and sunny faces said it all – bringing a pop-up beach to Redditch gave everybody the chance to relax and enjoy themselves – and for many, to experience the beach for the first time, or perhaps the only time in many years. Punch and Judy shows, puppetry workshops, giant puppets gone walk-about, the drums of a steel band, live DJ and singer, fairground rides, storytelling activities for children, and a learning bus all complemented the beach vibe and contributed to the success of this fun and participatory holiday themed event. Delivered by Redditch BID with support from Reimagine Redditch and Batchley Community Support Group. Many hundreds of people from across a wide range of local communities happily took part together.